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Jobs In Mumbai | | IDBI Federal Life Insurance Co. Ltd Requires Marketing Manager

IDBI Federal Life Insurance Co. Ltd Recruitment

Job Location : Mumbai

Experience Required : 6 to 10 yrs. | Opening(s): 1 Posted on: 12 Dec

Job Role: Marketing Manager

Required skills: marketing Product Marketing

Job Description : 

Partner with the Product Management team in the product development process through benchmarking exercises on competitive products & communication. Conduct consumer studies to integrate customer and market insights in the development of value proposition for new products. Develop an understanding of competitive solutions and work closely with the Product Management team to create strategies to differentiate products and product communication. Spearhead the positioning and value proposition development process for products in the development pipeline. Generate product-based messaging and collateral (i.e., product brochures, technical fact sheets, website content, product presentations, etc.) to articulate the product value proposition to prospective customers.

Processes & Systems

Assist in development of process maps & documents and implementation of identified processes & systems relevant to the area of function. Ensure ongoing compliance with audit/ regulatory guidelines. To recommend process & system improvements to further enhance the working of the team/ area of function.

People Development

Assist in preparation of individual KRAs/principal responsibilities through discussion and agreement with each reporting resource, to ensure clarity of role and responsibilities. Responsible for implementation of agreed development plans for each reporting resource and ensure ongoing performance assessment & feedback, both informally and formally.

Experience in handling Product Marketing.

Excellent Communicatio and interpersonal skills.

IDBI Federal Life Insurance Co. Ltd Website :

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